Shopify is a great SEO friendly platform to build your e-commerce store. The advantage of Shopify is that Shopify is only built to power e-commerce stores. Due to this, the platform itself is SEO friendly and avoids lots of critical SEO technical mistakes.
Having said that, still, there are many advanced Shopify SEO Apps available to improve your store SEO.
Below is a summary of the 20 best Shopify SEO Apps based on their reviews as of 1st of January 2022.
Best Shopify SEO Apps FREE & Paid in 2022
Best Shopify SEO Apps Comparison
Shopify SEO Apps | Key Features | Total Reviews | Overall Rating | Price |
---|---|---|---|---|
Plug In SEO | Scan & Fix Critical SEO Issues | 2450 | 4.9 | Free plan available |
SEO Manager | Overall SEO | 1712 | 4.6 | $20/month. |
AVADA SEO Image Optimizer FREE | Image optimization, automated Image ALT tag | 1119 | 4.9 | Free plan available |
Smart SEO | Overall SEO | 856 | 4.9 | Free plan available |
SEO Expert Pro ‑ All in One | SEO manager, Sitemap, page speed optimizer, Broken Link + | 674 | 4.8 | Free plan available |
JSON‑LD for SEO | Rich Results and Rich Snippets Optimisations | 437 | 4.9 | $299 one-time charge |
SEO Get Clicked! SEO ToolsSEO Get Clicked! SEO Tools | Auto ALT tags & Meta tags /SEO Audits and Rank Tracking | 356 | 4.8 | $19.99/month |
SEO ‑ All in One & Auto SEOSEO ‑ All in One & Auto SEO | Scan & Fix / Competitor Benchmark | 282 | 4.5 | $2.99/month. 7-day free trial. |
Benchmark Hero | Compare to other large stores | 195 | 4.9 | Free |
Fire AMP | AMP implementations for product pages | 168 | 4.6 | $7.99/month. 15-day free trial. |
SEO Image Optimizer & Resizer | SEO Image Optimizer. Image Resizer. Edit Alt Tags | 137 | 4.4 | Free plan available |
Reload SEO | Rank Tracking / Overall SEO | 116 | 5 | $14.95/month |
SEO HTML Sitemap | One-click SEO HTML Sitemap | 91 | 4.5 | $3/month |
Rich Snippets for SEO | Rich Snippets Optimisation | 73 | 5 | $69 one-time charge |
SEO Ranger | Scan & Fix Critical SEO Issues | 72 | 4.6 | Free plan available |
Ultra SEO | Metadata Optimisation | 53 | 4.9 | $10/month. 7-day free trial. |
SEO Sitemap Builder | HTML sitemap | 35 | 5 | 3.95/month. 7-day free trial. |
FavSEO | Bulk Title/Meta Description Editor, Advanced SEO Audit | 28 | 5 | Free plan available |
SEOMetriks Marketing Tools | Overall SEO | 21 | 4.1 | $7.99/month. 7-day free trial. |
ProSEOTracker | Bulk Edit Meta & Products | 16 | 5 | Free plan available |
1.Plug In SEO
Key Features – Scan & Fix Critical SEO Issues
Overall Rating – 4.9
Price = Free plan available

This is an all-in-one app that provides all the tools you need to analyze, modify and optimize your online store SEO. Best of all, the Plugin SEO Customer Report is easy to set up and use, making it an excellent choice for digital marketers of all experience levels.
2. SEO Manager
Key Features – Overall SEO
Overall Rating – 4.6
Price = $20/month

SEO Manager makes it easy to understand and implement SEO measures that help you rank your business in search engines.
This easy-to-use app allows merchants to control how search engines look at the store and provide real-time feedback on the success (or failure) of search engine optimization efforts
3. AVADA SEO Image Optimizer FREE
Key Features – Image optimization, automated Image ALT tag
Overall Rating – 4.9
Price = Free plan available

With Avada, you can load your website super fast (mobile and desktop) in no time. It has features to Improve website load speed (site speed, page speed optimizer), shop rankings and conversions.
Some of the other key features are,
- Faster Google index for images and website content
- Google Structured Data / Rich Snippets
- Standard meta tag
- Compress images and automatically add ALT attributes for images> Improve Google image rankings
- Integration with Google Search Console
4. Smart SEO
Key Features – Overall SEO
Overall Rating – 4.9
Price = Free plan available

Automatically generate meta and alt tags, patch broken links and maintain your sitemap. Drive-up the increase in organic traffic to your stores.
JSON-LD Structured Data: Provides Google’s structured data in JSON-LD format to provide search engines with business details and rank high in search results.
Multilingual SEO: Smart SEO includes the latest multilingual features of the Shopify store language. Raise the reputation in the shop of each language.
5. SEO Expert Pro ‑ All in One
Key Features – SEO manager, Sitemap, page speed optimizer, Broken Link +
Overall Rating – 4.8
Price = Free plan available

SEO Expert Pro allows you to identify SEO problems on your shop pages and fix them yourself in your application.
- Fix broken links with the broken link checker.
- The SEO Image Tool allows you to update alternative text for all article images in a single check. Helps promote rush hour traffic jams from Google Image Search.
- Allows Json Ld in your store to send information to Google in an organized way to improve your SEO ranking.
6. JSON‑LD for SEO
Key Features – Rich Results and Rich Snippets Optimisations
Overall Rating – 4.9
Price = $299 one-time charge

Google’s Rich Results and Rich Snippets is the best way to stand out in organic search results instead of the bland, vanilla-looking results, you can get your product’s photos, prices, availability, and reviews into the search result.
The key pieces of data include
- Business data: Organization/LocalBusiness
- Product data: Product, Offers
- Product reviews: AggregateRating
- Site search: Website
- Blog posts: Article
- Recipe blog posts: Article/Recipe
- Videos: VideoObject
7. SEO Get Clicked!
Key Features – Auto ALT tags & Meta tags / SEO Audits and Rank Tracking
Overall Rating – 4.8
Price = $19.99/month

Only SEO app with educational videos available. With SEO Get Clicked, you can scan your website for SEO issues and the Insights tool helps you discover more potential SEO issues for each & every product. It also helps you to test out your products` site speed, mobile-friendliness, and update your SEO meta descriptions in just a couple of seconds.
8. SEO ‑ All in One & Auto SEO
Key Features – Scan & Fix / Competitor Benchmark
Overall Rating – 4.5
Price = $2.99/month. 7-day free trial.

Know your store’s Alexa rank, total social site shares, and see the performance of the top keywords used in your store. Use smart image ALT tags to increase traffic and sales from Google Image Search. You can apply meta tags to thousands of products by saving just one template. No technical knowledge is required. Check the store for SEO related issues
You can set meta titles, descriptions, indexes, episodes, etc. for each / individual element of the store, such as products, smart collections, custom collections, pages, blogs, articles, etc.
9. Benchmark Hero
Key Features – Compare to other large stores / Shopping Experience / Trust Factor Chekc
Overall Rating – 4.9
Price = Free

A complete and detailed SEO site audit will give you a deeper understanding as to why your site is not generating the traffic you think it should or why your sales and conversions are not improving. This free site audit is based on large stores (7 and 8 figures) benchmark.
10. Fire AMP
Key Features – AMP implementations for product pages
Overall Rating – 4.6
Price = $7.99/month. 15-day free trial.

With Google AMP product page, you can supercharge your Shopify store, guarantee the best mobile experience, reduce bounce rate, increase conversion rate & watch your rankings in SERPs soar. Fire AMP app is built for creating Google AMP pages for your Shopify Store with just one click.
11. SEO Image Optimizer & Resizer
Key Features – SEO Image Optimizer. Image Resizer. Edit Alt Tags
Overall Rating – 4.4
Price = Free plan available

Image Compression
The app saves 40-60% of the image size and dramatically increases page load speed.
Image Optimization
Poorly optimized images are one of the main causes of slow web pages. Square and resize images to make sure all your images have the same width/height ratio.
Image Alt Tags
The app can automatically set the alt text by using templates. Edit image alt text on autopilot.
Key Features:
- Optimize images in bulk
- Compare the results of optimization with Preview Option
- Automatic photo editor for newly added images
- Apply individual image alt tags for any product variant
- Restore optimized images to original
- No quality loss when compress images or edit photos
- Rename images right before optimization
12. Reload SEO
Key Features – Rank Tracking / Overall SEO
Overall Rating – 5
Price = $14.95/month

ReloadSEO is a toolset for SEO. This app cover backlink checking, competitor analysis, keyword research, content optimization and more.
Key Features:
- Keyword research in Shopify
- Content optimization
- Keyword tracking
- Shopify store monitoring
- SEO performance dashboard
- Competitor content analysis
- Backlink analysis
13. SEO HTML Sitemap
Key Features – One-click SEO HTML Sitemap
Overall Rating – 4.5
Price = $3/month

With SEO HTML Sitemap shopify SEO app , you can generate HTML and XML Sitemap app in few clicks. Automatically update every hour as you add new products, collections or content, ensuring that your site is 404 error-free.
14. Rich Snippets for SEO
Key Features – Rich Snippets Optimisation
Overall Rating – 5
Price = $69 one-time charge

Rich Snippets for SEO is an app that enables Rich Snippets for your store, products, product reviews, blog articles and social media profiles.
15. SEO Ranger
Key Features – Scan & Fix Critical SEO Issues
Overall Rating – 4.6
Price = Free plan available

Scan wole store in one click, no need to audit page by page. Every scan gives accurate results you can trust every time, along with the steps to follow to quickly fix any errors.
16. Ultra SEO
Key Features – Metadata Optimisation
Overall Rating – 4.9
Price = $10/month. 7-day free trial.

Meta tags are hidden HTML tags on every page of your shop. Google uses these tags to display titles and descriptions. Ultra SEO gives you full control over each and every meta tag in your shop, including keywords and author tags.
17. SEO Sitemap Builder
Key Features – HTML sitemap
Overall Rating – 5
Price = 3.95/month. 7-day free trial.

Sitemap Builder instantly creates an HTML sitemap for your site that matches the look & feel of your store. Helps customers find the the items they want to buy with a readable catalog (sitemap) that lists all products.
18. FavSEO
Key Features – Bulk Title/Meta Description Editor, Advanced SEO Audit
Overall Rating – 5
Price = Free plan available

FavSEO enables store owners to edit, analyze and optimize the Title Tag and Meta Description of all the Products, Collections and Pages at one place.
After connecting to Google Webmaster Tools, store owners can discover new keyword opportunities, submit the sitemap, and track ranks of keywords in Google.
19. SEOMetriks Marketing Tools
Key Features – Overall SEO
Overall Rating – 4.1
Price = $7.99/month. 7-day free trial.

The tools allows you to get insightful keyword suggestions on the most profitable keywords, internal link text analysis to help you establish your site theme and get the most from semantic search, a general SEO audit report with warnings and helpful advice, an XML sitemap creation & a site health report for better site usability and indexability and much more..
20. ProSEOTracker
Key Features – Bulk Edit Meta & Products
Overall Rating – 5
Price = Free plan available

ProSEOTracker enables keyword research, bulk edit, monitoring of Google Analytics, optimization of meta data, etc. Know in details what this app can do for you.
- Allow you to optimize on-page, enabling your ability to influence search rankings.
- This SEO app allows you to bulk edit your products, collections, categories, pages and blogs. With our bulk editor manage all in one go.
- SEO Meta plugin, and SEO Meta editor. It enables you to have the Meta tags and Meta data of your website on point.
- Rank tracking optiona available
.
Tharindu is a passionate digital marketing specialist with over 14 years of experience planning and executing cross-channel digital media campaigns in the Asia Pacific and Australia. He is also known as the SEO wizard due to his extensive knowledge and technical skill in SEO.